Directed by Arun Joseph Francis

To highlight the importance of regular AC service, Arabian Automobiles launched a series of digital videos based on a unique proposition – good sweat vs bad sweat. The videos showcase various situations where sweating is acceptable and welcome in contrast to sweating inside your car, which is not cool.

Featured on Campaign Middle East

https://campaignme.com/arabian-automobiles-and-amber-communications-sweat-it-out-in-new-campaign/